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Industry Barometers & Stockwatch

Signs of Housing Recovery Starting to Emerge

More Industry Trends

Source: National Association of Realtors
Pending home sales rose again in October 2009, according to the latest available figures, marking nine consecutive monthly gains – the longest streak since measurement began in 2001, according to the National Association of Realtors. Above, the NAR’s ‘Pending Home Sales Index,’ a forward-looking indicator based on contracts signed in October, rose to 114.1 – 31.8% higher than the same month in 2008, and considered a sign that the housing market is slowly beginning to recover. The gain from a year ago is the largest annual increase on record, and the index is at the highest level since March 2006.

The early signs of a possible sustained recovery for the housing market are in the air amid predictions that a turnaround could be in evidence by mid-year. Among the statistics and forecasts released by government agencies, research firms and industry-related trade associations in recent weeks were the following:

HOUSING STARTS & NEW-HOME SALES
Extension of the $8,000 tax credit for first-time home buyers is expected to have a “substantial stimulative effect” on home sales, and should assist the nation’s housing market on the road to recovery, according to the National Association of Home Builders. The Washington, DC-based NAHB said the home buyer incentive extension, adopted by Congress and signed into law in early November, should boost both housing production and home sales in 2010. “Builders [in late-2009] were clearly in a holding pattern as the future of the tax credit hung in the balance,” said NAHB Chief Economist David Crowe. “This is not surprising, given the fact that the tax credit had been the primary driver of construction and sales in the summer and early fall of 2009.” Crowe said, however, that the latest permit patterns indicate that builders “are preparing for the possibility of more favorable housing market conditions in the future.”

RESIDENTIAL REMODELING
Although residential remodeling remained relatively weak during the third quarter of 2009, remodelers are starting to report that conditions in their markets are stabilizing, according to the latest National Association of Home Builders’ Remodeling Market Index (RMI), which measures remodeler perceptions of market demand for current and future residential remodeling projects. “Some remodelers are receiving more calls for bids, but it is still extremely difficult to close a sale,” said NAHB Remodelers Chairman Greg Miedema. “Financing continues to be an impediment, with many homeowners not able to secure home equity loans or other lines of credit.” Despite this, residential remodelers “are no longer reporting markets deteriorating to the same degree as [earlier in the year],” although consumer credit and financing “remain a huge hurdle in closing sales,” noted NAHB Chief Economist David Crowe.

CABINET & VANITY SALES
Sales of kitchen cabinets and bathroom vanities, following a pattern throughout 2009, declined again in October 2009 compared to the same month a year earlier, the Kitchen Cabinet Manufacturers Association said last month. According to the Reston, VA-based KCMA, manufacturers participating in the association’s monthly “Trend of Business” survey reported that overall cabinet sales fell 25.1% in October, compared to October of 2008. Sales of stock cabinets declined 23.0% while semi-custom sales fell 25.9% and custom cabinet sales dropped 31.3%, the KCMA reported. Year-to-date sales through the first 10 months of 2009 were down 30.2% compared to the January-October period of 2008, the KCMA added.

APPLIANCE SHIPMENTS
Factory shipments of major home appliances, mirroring trends in other key product categories, fell in October 2009, to 4.2 million units, down 3.8% from the 4.4 million units shipped in October of 2008, according to the latest figures from the Association of Home Appliance Manufacturers. The Washington, DC-based AHAM reported that year-to-date shipments through October, at 50.3 million units, were off 15.4% from the same 10-month period last year, when 59.4 million units were shipped. Declines were posted in all key product categories, AHAM said.

Market Analysis

First-Time Home Buyer Tax Credit Seen Boosting Housing Into 2010

Washington, DC — Driven by the first-time home buyer tax credit, existing-home sales have established “a strong uptrend,” while inventories continue to decline – two important signs of recovery for housing –the National Association of Realtors said last month.

“Many buyers have been rushing to beat the deadline for the first-time buyer tax credit that was scheduled to expire at the end of November 2009,” said NAR Chief Economist Lawrence Yun. “With such a sale spike, a measurable decline should be anticipated early this year, before another surge in spring and early summer” (see related Consumer Buying Trends and Forecast 2010).

Now that the $8,000 home buyer tax credit has been extended and expanded, potential buyers have until April 30 to have a contract in place.

“There is still a large pent-up demand that can be tapped before the tax credit expires,” Yun said, noting that historically low mortgage interest rates also are boosting the market, while total housing inventory is down to a seven-month supply at the current sales pace, 14.9% below a year ago.

“The supply of homes on the market is now at the lowest level in over two-and-a-half years,” said Yun.

The NAR economist pointed out that low home prices also are contributing to “extremely favorable” affordability conditions, adding to the buying power of the typical family.