Bath Remodels Most Popular Home Project, Study Finds

by Anita Shaw

SEATTLE, WA — Bathroom remodels are the most popular project for homeowners to tackle, with consumers seemingly willing to pay a premium for “spa-inspired” bathroom features, a major new research study has found.

According to the study, conducted by the real estate website Zillow, more than half of the homeowners surveyed would consider a bathroom renovation in 2022. Buyers also are willing to pay a premium for spa-inspired bathroom features such as curbless showers (3.6% price premium), heated floors (3.2%) and freestanding bathtubs (2.6%), Zillow said.

Kitchen remodels are also widely popular, with Zillow’s research finding that 46% of homeowners would consider that project in 2022.

“Luxury kitchen amenities were must-haves over the past year, and that will likely continue as people spend more time cooking and eating at home,” Zillow said, adding that 72% of the homeowners surveyed will consider at least one home improvement project in the coming year.

“Most homeowners say they plan to stay in their current home for at least the next three years, and while uncertainty, pandemic precautions and affordability concerns keep many homeowners in place, most are willing to consider improving their current home,” said Manny Garcia, a population scientist at the Seattle-based Zillow. “From adding a backyard cottage to improving a bathroom or renovating the kitchen, most homeowners say they would consider at least one home improvement,” Garcia observed.

Creating more livable space is a consideration for many homeowners, Zillow survey data shows. Projects that are highest on their wish lists for 2022 include adding or improving an office space (31%), finishing a basement or attic (23%), and adding an accessory dwelling unit or guest house (21%), company researchers said. Building a backyard cottage, finishing a basement, converting a garage, finishing an attic and remodeling a kitchen are projects that have the highest return on investment potential, they added.

 

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