BlueStar Opens IL Showroom

by Autumn McGarr

BLANDON, PA — BlueStar, based here, has opened a new showroom at Abt Electronics, an independent electronics and appliance retailer, located at Abt Electronics’ headquarters in Glenview, IL. The showroom features three vignettes and 18 BlueStar appliances, including ranges, ventilation hoods, refrigeration, electric wall ovens and induction cooktops, the company said.

The new space also features a “live” demo kitchen with an island that houses three pieces and six pull-out drawers to show assorted knob colors, all 10 trim options and 192 painted metal samples. Each area offers its own customized appliances, so customers can see the different ways they can style a BlueStar appliance. The Abt staff will work with clients to educate them about the product line, the company added.

“We’re excited to collaborate with the team at Abt to help create this unique, interactive experience, and to imagine and build a space that allows us to welcome, educate and host groups and individuals who want to experience the power and innovation of our products,” said BlueStar President Eliza Sheffield.

Related Posts

Leave a Comment

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More